The main purpose of writing a persuasive essay is, like the name suggests it, to convince the audience of a certain point. This type of academic writing task is also known as argumentative essay — it is expected that you use sufficient arguments to defend your position.
But what is persuasive essay writing exactly? How to nail it by making your reader take your side of the argument? How to write a persuasive essay and how to end it? What are the secrets of making your opponent believe you and winning the argument? Read on to discover some useful tips, hints, and tactics.
Let us start with some steps you should follow when writing an argumentative essay.
How to Write Argumentative Essay: Steps
Step 1: Preparation
- Choose a topic. It should be contradictory enough, with more than one point of view possible. Moreover, the author is supposed to select the topic that is dear to their heart to enjoy the process of writing later. Ensure that your topic is something specific. For example, the topics “Does Facebook Cause Isolation and How?” or “Are Security Cameras Invading Our Privacy?” are a great choice for those who are searching for something that’s not super broad. Remember, in case your stance on the issue can be easily boiled down to a simple “no/yes”, then, you won’t have too much talk on the topic. So, it’s better to choose a specific statement to disclose.
- Choose the side you are on. Now, your task is to choose your perspective and convince the reader of its legitimacy and logical supremacy as compared to other points of view. For instance, if your topic sounds like “Should Citizens Be Provided with the Right to Keep Exotic Pets?” you have to decide whether it’s their right to keep such animals at home or such pets create a serious danger to other individuals (let alone, keeping such pets is harmful to the animals!). Make certain that you can defend your position. In case you find it hard to consider any solid defenses against the opponent’s counter arguments, maybe it’s the right moment to re-think the topic you’ve picked.
- Pick an argument to appeal to human emotions. Thus, you will give your audience a chance to connect with what you’re saying. The reality is that people argue rationally quite rarely, which means that making them dive emotionally into your viewpoint is the amazing way to change their mind. Without a doubt, you’ll have to provide rational arguments in your argumentative essay, but things will be tough in case you introduce the topic that never arouses any feelings.
- Picture your audience. Which side of the argument are they on? What do you presume, will they agree or disagree with your perspective, or will they be indifferent or indecisive? You will need this information to understand how strong your evidence should be.
- Do a thorough research. Find robust evidence that supports your position. It might be facts, logical arguments, or statements from experts. Sometimes, inserting fragments of your personal experience can be helpful.
- Think about the objections your reader might raise. When elaborating a persuasive essay, you should try to overrule them with stronger evidence. Anticipate their counter-arguments and rebut them in advance.
- Organize your evidence. You should order it in the most persuasive way, usually by presenting the strongest arguments in the end, in order to rid your reader of any doubts.
These are some general steps; without them, you simply won’t write a persuasive essay. Still, if you want your paper to hit the bulls-eye and change the way your reader thinks, you need a few tactics. Below, we’ll share with you some tips on how to make argumentative essay most convincing.
Step 2: Structure Your Essay
Before you start working on your essay, you should consider drafting its structure first. If you are wondering how to write an argumentative essay outline, then it’s no different from any other essay outline. Just remember that the body paragraphs should correspond with your key arguments. For example, when you have a classic 5-paragraph essay, make sure that paragraphs 2, 3, and 4 dwell on an argument each. What’s more, consider tackling a possible counterargument in the third paragraph, in order to make your rationale more convincing.
You must be aware of not just your side of the argument, but also the one of your opponent. Acknowledgment of the opposing views is called concession. It allows you to win your argument more gracefully by first discovering the common ground with the opponent. Find out what kind of evidence they might use, what data they might operate, or what information they might appeal to. Then refute those with even stronger arguments. You might even mention the actual counter-arguments before confusing them.
Step 3: Write the Introduction
Importantly, you should think about how to write argumentative essay introduction and make it effective. We advise you to start your opening paragraph with a hook, an attention-grabber for your reader. You can insert a quote here, introduce a curious fact or draw some stats, or construct a vivid situation. Your hook is the very first sentence that can help you convince your audience. As long as it draws your reader in, you’ve done your job! For instance, feel free to start your persuasive essay on the necessity of entering college like this: “There are individuals, who have never been to college and are doing better than those with a degree.” This simple statement tells nothing special at all. However, it encourages your readers to keep on reading in order to find out why things are like that.
Do you feel like you can’t come up with a hook at the moment? Proceed to the next writing steps! You can always come back to this part later even after you’ve accomplished your project.
Then, it’s time for a thesis statement. In this sentence—the most important part of your essay — you should:
- introduce the topic;
- present your point of view;
- tell your readers how you are going to do that (e.g., by providing some factual evidence).
- Don’t forget about a transition to the body part of the essay.
Use the last sentence of every ‘body’ paragraph as a smooth transition to the next paragraph. Make sure to provide a natural transition from the last sentence of one paragraph to the first one of the next. For instance, the end of the paragraph: “Wearing a school uniform would blend all pupils together avoiding any class inequality” and the beginning of the following paragraph: “School uniforms provide students with the environment that is free from bullying.”
Ensure to construct a thesis statement that is both specific and focused. Your audience should know exactly what the author is going to debate and why. “Fracking Should Be Banned” is a pretty weak thesis since it’s not focused enough. A solid thesis statement would be, “While some people say that fracking is a very effective method to extract natural gas, the others insist that it’s quite dangerous and hazardous to the environment.”
Step 4: Write the Body
Every ‘body’ paragraph should be solidly focused on a single evidence. Make sure to include references and facts to support each of your claims. Use the so-called rule of thumb: every time you make a claim that isn’t a typical one for the subject, support it. One of the best ways to cope with it lies in reverse. Make sure your evidence leads you and your readers to your arguments.
Here is a good example of the case:
- “Liberty and equal opportunities aren’t just essential for people, they are good for the whole global community in general. What’s more, the lack of those is considered “demoralization and perversion” and prevents “any social improvement.” (Mill, 98)
Also, have a look at the poor one:
- “The prison helps to keep dangerous criminals and drug dealers off the cities, and people are safer because of that.”
However, if you support it with solid evidence, it won’t be pointless.
Just like in your research paper, dissertation or speech writing, challenging your audience is always a good idea! According to the basics of the persuasive essay writing, the author of the paper shouldn’t be confrontational. However, you need to force your audience to re-evaluate their points of view.
A good way to do so:
- “Every person wants lower crime rates, stronger families, and safer streets. However, we should ask ourselves if we’re ready to leave the comfort zone to get the desired results”
But, try to avoid those may sound poor:
- “This policy is a total failure and every individual that believes it is delusional and completely stupid.”
At a minimum, generate 3 ‘body’ paragraphs to justify your points and provide your evidence. Check how all the paragraphs flow together. It is important to ensure the persuasive essay points are naturally presented one after another, rather than scattered all over the text.
Step 5: Craft the Conclusion
So, we’ve given you a few tips on how to write persuasive essay introduction and what to remember about in your body paragraphs. Now, let’s get to the final point — how to end the persuasive essay. The main tips for closing your argumentative essay are to rephrase your thesis statement or summarize your main points (in this case, your key arguments). Then, to spice it all up, put your central statement in the broader context. Let your final sentence make the reader wonder, “what’s next?” They will surely want to know where they can go from here or how they can make use of their new point of view. A call for action, a recommendation, or just an open question might provide them with a hint.
Take a day or two off. Let your essay sit and your mind rest. Then, read your persuasive essay with fresh eyes. Ask yourself if your essay is logical and convincing.
Step 6: Polish Up Your Essay
OK, you've completed your persuasive essay, and the time for an effective revision has come. When you revise your essay, you have to ensure its organization is absolutely appropriate to your target audience, the paper context, and the purpose. Remember, the message of your essay will be both more controversial and effective if your project connects with the target audience, serves the specified purpose as well as explains the intended context to your readers. To make sure your writing is of the good quality, overlook this our step by step guide on how to perform a thorough revision of your assignment.
Start by reading your project to yourself paragraph after paragraph. Do that out loud to make certain your persuasive essay says what you have planned to say. Pay due attention to the way you use various types of sentences, how you choose the right words for the text as well as how you tend to express what’s on your mind. Do not hesitate to change what you feel should be changed. Feel free to switch the sentences location or order, add or erase words and ideas, or fix anything else in a paper structure or its context to make it better and more concise. Use the word counter to ensure your essay meets all the college requirements.
Then, approach your college mates and ask them to check your work to give you a fresh viewpoint about your writing. Listen to what they say and consider their tips to write a good persuasive paper.
Consider the following questions as a part of the revision process:
- Do the introduction, the body, and the concluding part of the essay include a clearly presented main idea with strong facts, explanations or/and details?
- Do you, as the writer, provide a consistent viewpoint, focus, and organizational outline, including the proper paragraphing?
- Have you successfully proved a clear understanding of the core purpose?
- Did you use various types of sentences?
- Does your content include any language errors – spelling, punctuation or grammar ones?
- Have you removed every error that wouldn’t let your audience understand the text?
Summing it up, the “how to write argumentative essay effectively” formula is simple: present your point of view on a controversial topic, support your arguments with strong evidence, and always keep your opponents in mind. In this article, we have walked you through the essential steps in writing an argumentative essay and prepared some tips for each part of your piece. Now it’s your turn to use all of these in practice and craft a powerful persuasive text.
In a persuasive essay, you want to convince the reader to align with your viewpoint on an issue. You will need to develop a series of arguments in which you provide specific evidence to support your claim.
Writing a persuasive essay is much like talking to a friend and trying to convince them to see things your way. By putting it all in writing, you are attempting to sway the thoughts of anyone who is reading the essay. When writing a persuasive essay, you should be very strongly opinionated in one particular direction, whether positive or negative. You can be for or against an issue, but not in between. Sitting on the fence will only cause problems when it comes to trying to persuade people.
Preparing for the Essay
Before you even start writing, you have a lot of work to do on a persuasive essay. You can’t write one without some excellent points to make and it’s essential to include evidence to support those points. This means you’ll need to spend some time doing research and investigation before writing.
Start with a handful of points you want to make. If you’re not sure which points you will be using in the essay, write down as many ideas as possible, then start to research them. Only the most convincing ones will be used in the end.
Decide on your thesis statement, or the point you are trying to convince people of. Every main point in the essay will need to support this, so knowing what you want to convince them of will help you choose the top three arguments to use. Each point should have at least one or two pieces of evidence that will back it up.
Creating the Outline
Once you have your evidence, complete with reputable sources, it’s time to create an outline. Many people prefer to just write the essay flat out, but an outline will help you keep it structured and will make the writing flow.
An outline should include your main points, along with the supporting evidence below them. With a good outline, you can simply fill in the information for each section and you will have an amazing persuasive essay.
Create a Killer Introduction
The intro to your essay will be where you state your viewpoint. Catch the reader's attention with a well-crafted intro sentence and then explain the issue at hand. You will want to provide some context, so have background information that you can present. This is where the research you did prior to writing the essay will come in handy.
Within this first paragraph, share your thesis sentence, or what you want to convince the reader of in the essay. This will set the tone for the entire paper, so be concise and clear. There should be no doubt about what the essay is going to cover. Take a strong position for or against the subject and stick to it.
Remember that the intro paragraph should not be too long, so condense everything into 3-4 sentences if possible. You want to give the reader a reason to keep reading, rather than reveal everything right from the start.
Add Supporting Paragraphs
The body of the essay will contain information to support your thesis statement. Each paragraph should give the reader a reason to believe what you're saying and to show the reason behind what you are stating.
Most academic essays are created using the five paragraph essay format. This includes the introduction, conclusion and three main body paragraphs. It’s an easy format to follow and generally works very well for a persuasive essay.
Every paragraph should start with sentence that supports the thesis and provides an argument for your point of view. The remainder of the paragraph should offer evidence that will support the first sentence. Use quotes, scientific or educational studies, and news sources that are reputable to give wings to your argument. Your paragraphs should be made up of sentences that are short and stick to the main point. Going off on a tangent is never a good idea when you're trying to convince someone of something.
Wrap It Up in the Conclusion
The final paragraph of your essay should be a summary of everything you've covered in the body. Restate your thesis and the biggest supporting evidence to drive your point home. While this section should be relatively short, it is your last chance to make an impression and to convince people to see things your way.
Tips to Help Persuade
There are certain methods to help incline people to believe you. These include:
Social proof, where you use quotes from people, can help your readers feel that they need to consider your side of things to fit in socially. It's similar to peer pressure and very useful for an persuasive essay.
Repetition is also a time-honored method of convincing people to pay attention. When you repeat the same information over and over again (in this case, your thesis), it will eventually sink in.
Exposing the problem and then going into great detail about how bad it can be is another method of persuasion. Once you have gone beyond the usual and shown people how horrible the issue can become, you will be able to offer them a solution and your point of view. More will be interested in seeing the end result when they realize just how terrible things can get.
The final step in writing your essay is to proofread it. Let it sit for a day or two so you can look at it with fresh eyes or have a friend take a look at it. It's easier to catch mistakes when you haven't been working on the essay non-stop.
Writing an persuasive essay is a part of common core standards, so it’s an important skill to have. However, beyond academic purposes, writing a persuasive essay is a skill that can help you in life. When it comes to making a sale, asking for a raise, or even just suggesting an improvement in your workplace, a little persuasive writing can go a long way.